Dispatch.

Notes on the business of travel and tourism. Written as it comes up.

• 26 JUN 2026
  essayDirect vs OTA Is the Wrong FightEvery tourism conference stages the same argument: direct bookings versus OTAs. It's the wrong fight. The operators who win don't pick a side - they price to a blended cost of acquisition and use every channel that reaches a customer they couldn't reach alone.Distribution / Marketing / 5 min read
• 16 JUN 2026
  essayKey-Person RiskEvery business has someone it can't afford to lose - and if you've worked anywhere, you've seen it. It isn't only a problem for the day you sell. It's the line between a healthy business and a fragile one.Leadership / Operations / Exit / 4 min read
• 5 JUN 2026
  noteBusy Is Not a DirectionThe most dangerous phase for a travel business isn't a slow one. It's a busy one with no direction underneath it.Strategy / Leadership / 1 min read
• 26 MAY 2026
  essayThe One-Channel ProblemMost travel businesses don't have a growth problem. They have a distribution problem wearing a growth problem's clothes.Distribution / Strategy / 2 min read